Enter your domain and we check over 35 signals for classic search and AI answers (GEO/AEO) live — from structured data and AI-crawler access to load time and legal pages. You get an honest report with prioritised starting points in seconds.
Free · no login · over 40 checks · result in seconds
The check examines your site across seven areas with more than 40 individual criteria. Each area carries a different weight in the overall result — AI visibility most of all, because that is where the biggest differences between websites arise today.
Whether ChatGPT, Perplexity and Google AI Overviews are allowed to read your site at all, whether you answer questions directly, and whether there is FAQ markup, a named author, a machine-readable modification date and evidenced figures.
Share of the overall resultPage title, meta description, exactly one H1, an unbroken heading hierarchy, sufficient substance, the ratio of text to code and the readability of your sentences.
Share of the overall resultEncryption and redirects, remaining certificate validity, HSTS, Content Security Policy, clickjacking and MIME protection, referrer and permissions policy, cookie flags, mixed content, unencrypted forms, disclosed software versions, plus SPF, DMARC and CAA in DNS.
Share of the overall resultIndexability, robots.txt, XML sitemap, canonical tag, the density of your internal linking and whether non-existent addresses respond cleanly with a 404.
Share of the overall resultCompression, browser caching, server response time, document size and render-blocking files in the page head.
Share of the overall resultMobile display and whether zoom is locked, alt text, modern image formats, image dimensions set to prevent shifting layouts, font loading behaviour and the preview when sharing.
Share of the overall resultLanguage declaration, plus a reachable legal notice, privacy policy, contact option and breadcrumb markup.
Share of the overall resultBecause a growing share of all questions is answered without anyone clicking a search result. Someone who gets an answer from ChatGPT, Perplexity or a Google AI overview only sees your website if the system draws on it as a source and names it. A good position in the classic results list helps with that, but it does not guarantee it.
The difference lies in how the content is prepared. For classic search, what mainly counts is what a page is about. For generative systems, what also counts is whether a self-contained, verifiable statement can be lifted out of your text — and whether it is clear who stands behind it and when it was last reviewed. A page can rank third in Google and still never appear in AI answers, because it contains no quotable passages.
That is precisely why this check weights the AI signals most heavily. They are the area where most websites currently have nothing in place — and therefore the area with the widest gap between effort and effect.
Put simply, along five questions. The check maps exactly those.
The score is a weighted average of all areas. It is deliberately strict: a result around 70 is normal for a well-maintained website, not a warning sign.
| Grade | Points | Assessment |
|---|---|---|
| A | 90–100 | A strong foundation. You are ahead of most of your market; it is only a matter of fine detail now. |
| B | 78–89 | Solid. The basics are right, but some effective levers are still unused. |
| C | 64–77 | Workable. Classic SEO mostly does its job, but the AI signals lack substance. |
| D | 48–63 | A lot is being left undone here. Several points are costing you visibility every day. |
| E | 30–47 | Clear gaps. Search and AI systems can only work with the page to a limited extent. |
| F | 0–29 | Critical. As a rule, something fundamental is blocking discoverability. |
The check is free and complete. You need no account and no email address, and you get the full result immediately on the page — not only after registering. Nor is there a withheld "premium analysis": you see everything that is checked.
Every single point is measured live. We call up your page server-side and evaluate the actual source code, the HTTP response headers, the TLS certificate, robots.txt, the XML sitemap, llms.txt, the 404 behaviour and public DNS records. Nothing is extrapolated, estimated or derived from averages.
Because a great deal more is checked here and AI visibility carries the heaviest weight. Many free traffic-light tools test a dozen basics that every well-maintained website meets — which almost inevitably produces top marks. Our benchmark is a professional GEO/AEO audit with more than 40 criteria. Precisely those signals that decide visibility in AI answers today are still missing from most websites.
SEO aims to rank as high as possible in the classic results list. AEO (answer engine optimisation) aims to supply the direct answer — in the featured snippet, for instance. GEO (generative engine optimisation) aims to get generative systems such as ChatGPT or Perplexity to draw on your page as a source and name it. The three overlap, but they need different signals.
Start with your home page — it shows the technical groundwork that applies to the whole domain. Then check one of your most important sub-pages, such as a service or product page. That is where you see whether your content, too, is prepared in a way that makes it quotable.
We do not store the check result and we do not build a profile of your domain. The address you enter is used for the retrieval and held briefly for a technical anti-abuse measure. Only publicly available information is evaluated — the same information every search engine sees.
No, and that is deliberate. We only evaluate what your site delivers voluntarily anyway: response headers, certificate, source code and public DNS records. No passwords are tried, no hidden paths are searched and no vulnerabilities are actively exploited. A full security test belongs in a commissioned engagement with your written approval.
Many of them, yes. Response headers, alt text, titles and descriptions are manageable with a bit of technical understanding. It gets more involved with structured data, the answer-first preparation of your copy and entity maintenance — that is where the real work for AI visibility sits. If you want to know what is worth tackling first, we will go through the result together in a free intro call.
After every major change to the website, server or content, otherwise roughly quarterly. A repeat is particularly worthwhile after a relaunch: that is when redirects, canonical tags or indexability are most often lost — mistakes that quietly cost visibility for months.
You have seen the result — what now?
We go through your report with you in 30 minutes, rank the findings by their impact on your business and tell you what visibility is realistically achievable. Free, with no sales pressure — and an honest no if the effort is not worth it for you.
The check shows where things are stuck. These are the levers for putting it right — you can tackle much of it yourself. If you would like support, you now know what for.
In a free intro call we will tell you plainly which of these will do something for you — and which will not. Including when the honest answer is “none”.
Tell us about your project in a few minutes — you’ll get an honest initial assessment, with no sales pressure.
Free & no obligation